Our mission is to empower independent optometrists across Australia and New Zealand by delivering premium eyewear collections backed by genuine care, professional service, and lasting partnerships. Guided by the spirit of INFINITY, we strive to offer limitless support, innovative solutions, and a future-focused vision for the optical industry.

As a proudly Australian-owned business, we partner with independent optometrists across Australia and New Zealand to deliver exceptional products and service. With a growing portfolio of international brands—including VYCOZ, Jill Stuart, New Balance, Agnes B, Taylor with Respect, and O.T.T—we aim to provide eyewear solutions that reflect both quality and possibility.